MAXIMISING THE ADVERTISING IMPACT OF FREE AD-SERVED TV (FAST)

What is the future of Free Ad-Served TV and what does it mean for Advertisers in terms of strategies for reaching targeted audiences?

In this expert panel discussion, we will discuss the following topics:

• Evolution of the FAST business model
• Optimising placement strategies
• The role of data in targeting
• What impact does distribution method have on advertising and ability to target and deliver ROI?
• Regional differences in delivery, inventory, targeting, and privacy requirements
• What does the future hold for FAST?