Advertising titans and creative newcomers regularly compete in the MAM Battle of the Spots, where they battle it out for the favour of marketers. What can you learn from the winning ads? Vojtěch Prokeš, Director of Research at Behavio, and Radana Čechová, Editor-in-Chief of Marketing & Media, will explain in the new joint webinar MAM Battle of the Spots: Debrief.
Join us on 7 March at 9:30am for our new live stream, where we’ll take a closer look at the past four finalists of the sub-judgments – PRE, Flexi, Penny and E.on – and, with data in hand, explain:
- How effective are these ads really?
- What lessons can we take away from them for marketing practice?
- And how does the general public react to the spots?
CONTRACTOR: Behavio, Marketing a MediaVíce informací
