Nova introduced a new visual identity and logo in August this year. How much work was behind it and how long does such a transformation take?
In a special episode of the Kuba with Nova podcast, the marketing director of Nova Jakub Strýček and Head of Brand Marketing Jakub Folauf answered this time. They also revealed if and when Nova's other stations will be transformed and how the company plans to communicate with its viewers.
Watch the episode here.
Source: tv.nova.cz
