HBBTV WEBINAR: HBBTV SOLUTIONS FOR SMALL AND LOCAL BROADCASTERS

Following sessions with Europe’s major broadcasters and platform operators, the HbbTV webinar series will focus on HbbTV solutions and services for small and local broadcasters.

Their special requirements, for example in viewer ratings and analysis, are reflected in HbbTV-based audience measurement solutions enabling live monitoring of viewer figures and advertising reach.

We will also look at best use cases of HbbTV apps and the advantages offered by the open standard.

Presenters: Rainer Biehn, Technical Manager, Deputy Managing Director, bmt Veit Olischläger, Head of Technology, Media Business & Public Relations, BLM Pasquale Marinaro, Technical Manager, Kineton Fabrizio Bocci, CTO, RTV38 Massimo Pavan, Marketing Manager, Head of Special Projects, Sportitalia

Moderator: Jörn Krieger, Freelance Journalist

This is a recording of the live webinar which took place on July 20, 2021, 15:00​​​-16:00​​​ CEST.