At the third edition of the Nextv Ad Europe conference on 10 May, experts from the world of TV advertising will focus on the latest developments in TV advertising and how to integrate programmatic and TV strategies.
Nextv Series Europe will then look at the trends, innovations and strategies that are driving the connected ecosystem of TV, telecoms and OTT.
"AKTV aims to bring the best of the TV world and new trends to advertisers and media agencies through its ScreenVoice brand. We are therefore very pleased to be a partner of the prestigious Nextv conferences this year, following the success of last year's HbbTV Symposium."
says Klára Brachtlová, President of AKTV.
The detailed conference programme is available on the website of each event.
Attendees who use the special discount code "AKTV15" will receive a 15% discount on the entrance fee.
Association of Commercial Television (www.AKTV.cz)
The Association of Commercial Television represents the most important commercial broadcasters in the Czech Republic. Its aim is to defend, support and promote their common interests.
AKTV actively participates in the preparation of national and European legislation related to commercial television broadcasting, personal data protection, journalistic work or commercial communications. It is a partner for public authorities, EU institutions and other stakeholders. One of ACPV's main activities is to protect the copyright of its members and to fight against internet piracy.
In addition, AKTV is also active in promoting television as an advertising medium. To communicate with advertisers and media agencies, it runs the information website ScreenVoice.cz and regularly organises industry conferences.
ScreenVoice (www.ScreenVoice.cz)
On ScreenVoice.cz readers can find inspiration, trends, research and news about what is happening in the television world in the Czech Republic and abroad. Each month is dedicated to one topic, for which original content is prepared. Thus, readers can expect a magazine reading about the first ever TV advertisement, a Christmas or Valentine's Day special, or a reflection on advertising during the covid or the war in Ukraine. The theme of the month is complemented by a calendar of industry events, a glossary of terms from the world of total video, or the popular Myths and Facts about TV section, which provides a range of data to debunk the most common myths about TV. A separate category is the archive of AKTV events, where those interested can find all the recordings of performances and speaker presentations from the last six years.
