Netflix will continue to top SVOD competitors in subscribers in six years: In the race to grow the biggest subscription video-on-demand (SVOD) customer base before the start of the next decade, Netflix is the odds-on favorite, according to a newly released forecast from Digital TV Research.
The forecast, part of the research organization’s “SVOD Forecasts Update” report estimates Netflix will maintain its top spot among SVOD services by adding 44 million subscribers between 2023 and 2029, taking its total to 298 million.
Amazon will see its Amazon Prime subscriber base grow to 269 million, and Disney+ will garner 192 million subscribers in 2029 as a result of less investment and uptake in the Asia-Pacific region, assuming that Hotstar will continue as part of the Disney stable, the researcher said.