Óčko Television has obtained a licence to produce the Czech-Slovak version of the dating reality show Naked Attraction. It is therefore opening casting and will put the Czech version of the reality show, in which people are dating naked, on the screen this year. Óčko is cooperating with Drive Film Factory on the production.
The naked dating show Naked Attraction has been broadcast by Óčko as part of its O18+ evening programming window for more than three years, and has shown over 250 episodes and brought British, German and Italian series. Currently, the Polish version is available on Óčko from Sunday to Thursday at 22:00. It is watched by over 130,000 unique viewers per week, and is most popular among single men with university education, where it reaches a share of 3.88%. It is currently Óček's most watched show.
The format of the dating show Naked Attraction originated in a British production by TV Channel 4 and soon spread to other European countries. Last year, it also became number one in the US on the streaming platform HBO Max. After almost a year of negotiations, Óčko managed to obtain a licence for the production of the Czech-Slovak version.
From 20 March, it can apply by filling out a basic questionnaire on nakedattraction.cz. Selected candidates will be invited to the second round for personal interviews. Anyone over the age of 18 of any orientation, body proportions and sexual preferences can try to get acquainted, according to the TV station.
"The programme includes sexual education topics that break down false ideas in the field of relationships, sexuality and the shape of the human body, so anyone can apply,"
said Alexandr Guha, programme director of Óčko.
Source: TV ÓčkoThe principle of the dating game is that the clothed guest chooses between five naked characters who gradually reveal themselves from head to toe in individual rounds. The chooser eliminates one person each round until the remaining two are eliminated. He then also strips in front of them and makes the final choice.
"Óčko's social media profiles are among the strongest lifestyle media and we have close ties with online trendsetters, so both the casting and the broadcast itself will be accompanied by online formats, which is exceptional even compared to the foreign launch of Naked, which focused mostly on TV or VOD broadcasts,"
adds Eliška Hercíkova, online marketing consultant at Óčko. Óčko plans to include, for example, thematic videos of the Show Us project, Instagram short formats and a number of derivatives of dating shows.
Source: mediaguru.cz
