RESSOLUTION HAS A SOLUTION FOR MEDIA MEASUREMENT ALSO OUTSIDE THE HOME

25. 3. 2025 ResSolution Group had a mobile media measurement solution tested. It can be used for in-home and out-of-home metering. It did so in connection with an ATO tender for out-of-home viewership measurement. The ResSolution Group is expanding its reach in the media research field – together with DCore Software it has developed the ReDAM mobile media… Continue reading RESSOLUTION HAS A SOLUTION FOR MEDIA MEASUREMENT ALSO OUTSIDE THE HOME



ADC AWARDS REPORTS 270 ENTRIES, PUBLISHES GALLERY

24. 3. 2025 The ADC Czech Creative Awards has received a total of 270 entries this year. The entries can now be viewed in the gallery. This year’s 32nd edition of the local creativity competition in commercial communication ADC Czech Creative Awards has published the entries. A total of 270 creative works have been submitted, of which 172… Continue reading ADC AWARDS REPORTS 270 ENTRIES, PUBLISHES GALLERY



YOUNG LIONS: MOST PRIZES GO TO YOUNG PEOPLE FROM DENTS, WMC GREY AND ZARAGUZA

24. 3. 2025 The seventeenth edition of the Young Lions development competition for young industry professionals has given out its prizes. This year’s seventeenth edition of Young Lions, a creative competition and training programme for young communications professionals up to and including 30 years of age, has announced the winners in each category. Seventy teams entered this year’s… Continue reading YOUNG LIONS: MOST PRIZES GO TO YOUNG PEOPLE FROM DENTS, WMC GREY AND ZARAGUZA



ILLEGAL CONTENT FROM PREHRAJ.TO AND DATOID WILL DISAPPEAR THANKS TO AN AGREEMENT WITH AKTV

20. 3. 2025 The Association of Commercial Television (AKTV) has entered into a new settlement agreement with the services Přehraj.to and Datoid. The operators of these services have agreed to work with ACPV members to prevent the illegal sharing of protected works. The Association of Commercial Television (AKTV) has reached an agreement with the operators of Přehraj.to and… Continue reading ILLEGAL CONTENT FROM PREHRAJ.TO AND DATOID WILL DISAPPEAR THANKS TO AN AGREEMENT WITH AKTV



LAST YEAR, THE ADS FOR DOVE AND THE CZECH PHILHARMONIC RESONATED THE MOST AMONG CZECHS

18. 3. 2025 The Dove and Czech Philharmonic advertisements scored the highest among Czech consumers last year, but Fio banka, Benu and ČAP also scored, according to an Ipsos analysis. Quality advertising that can reach its audience not only works with creative experiences that are deeply etched in the memory, but is empathetic enough to evoke a feeling… Continue reading LAST YEAR, THE ADS FOR DOVE AND THE CZECH PHILHARMONIC RESONATED THE MOST AMONG CZECHS



PRIMA WILL INCLUDE THE SERIES HORKY SVET, JAKUB A SARA, CHALUPARI AND PARTAK NA BATERKY

17. 3. 2025 Television Prima will offer several new shows in April prime time. Television Prima will send three premiere series and one rerun to the spring season. All are intended to air in prime time, according to TV Prima’s April programming plans. The second season of Hořký svět will launch from Sunday, March 30 at 8:15pm. It will… Continue reading PRIMA WILL INCLUDE THE SERIES HORKY SVET, JAKUB A SARA, CHALUPARI AND PARTAK NA BATERKY



NOVA SPORT AND LIVESPORT TEAM UP TO SHARE SPORTS VIDEO CONTENT

14. 3. 2025 Partnership to bring direct sharing of video highlights from major football and MMA matches to the Livesport website and mobile app TV Nova and Livesport have entered into a new collaboration that will expand the way people watch sports content. The partnership is set to bring direct sharing of video highlights from major football and… Continue reading NOVA SPORT AND LIVESPORT TEAM UP TO SHARE SPORTS VIDEO CONTENT



RATINGS IN THE CZECH REPUBLIC ARE DOMINATED BY BIG RETURNS. PRIMA CELEBRATES WITH A HRDINA, NOVA WITH SPECIALISTÉ

13. 3. 2025 In the last few days and weeks, the most successful series were those that viewers already know well. On the other hand, the weekend viewership of the Český lev fell slightly. At the end of February, the second season of the popular crime series Hrdina arrived on the streaming platform prima+. The now common practice… Continue reading RATINGS IN THE CZECH REPUBLIC ARE DOMINATED BY BIG RETURNS. PRIMA CELEBRATES WITH A HRDINA, NOVA WITH SPECIALISTÉ



PRIMA+ VIDEO LIBRARY UNDERGOES A FACELIFT, RESPONDS TO ONEPLAY

12. 3. 2025 The streaming service prima+ has announced enhancements to its platform, including a simplified user interface and expanded availability to other brands of smart TVs. prima+ reports nearly 100% year-on-year user growth in Smart TV apps, with big screens becoming the dominant platform for viewing content. The app is now available on TVs from LG, Samsung,… Continue reading PRIMA+ VIDEO LIBRARY UNDERGOES A FACELIFT, RESPONDS TO ONEPLAY



IT WILL TAKE THREE MONTHS TO TRANSFER ALL O2 TV CUSTOMERS TO ONEPLAY

11. 3. 2025 Operator will gradually convert customers to the new service, which was created by merging with Nova’s streaming video platform Voyo. The transfer of all approximately 870,000 O2 TV customers to the new Oneplay service will take about three months. The operator will transfer customers to the new service, which was created by merging with the… Continue reading IT WILL TAKE THREE MONTHS TO TRANSFER ALL O2 TV CUSTOMERS TO ONEPLAY



TV SALES UP SIX PERCENT LAST YEAR, DEMAND DRIVEN BY STREAMING

11. 3. 2025 Television continues to maintain its firm place in Czech households. According to market data, TV sales rose 6% year-on-year to 606,000 units last year. A key driver of the TV market is the boom in streaming platforms, which is accelerating the need to replace outdated TVs with new smart TVs with internet connectivity. According to… Continue reading TV SALES UP SIX PERCENT LAST YEAR, DEMAND DRIVEN BY STREAMING



ONEPLAY IS STARTING. WHAT’S GOING TO HAPPEN? AND IS IT BETTER TO CANCEL VOYO OR O2 TV?

10. 3. 2025 From Monday 10 March, a new service called Oneplay is launching, merging O2 TV and Voyo. We summarise what it will mean for subscribers to these services. From 10 March, a new Oneplay service will launch, merging the existing O2 TV and Voyo. In their place will come a single Oneplay offering. What will change… Continue reading ONEPLAY IS STARTING. WHAT’S GOING TO HAPPEN? AND IS IT BETTER TO CANCEL VOYO OR O2 TV?



INTERNATIONAL WOMEN’S DAY: CAMPAIGNERS CALL FOR FASTER PROGRESS

9. 3. 2025 Brands and organisations are using the celebration of International Women’s Day to draw attention to the problems women still face. Action is needed, they say. The theme of this year’s International Women’s Day is summed up in the slogan “Accelerate Action”. Accelerating action for women’s equality is needed because, as the IWD points out, at… Continue reading INTERNATIONAL WOMEN’S DAY: CAMPAIGNERS CALL FOR FASTER PROGRESS



CZECH LION: BEST FILM OF THE WAVE, MARKOVIC METHOD SERIES: HOJER

9. 3. 2025 A total of 29 titles competed for the awards, which are given by the Czech Film and Television Academy (ČFTA) in the final voting. The award for Best Feature Film went to The Waves at the 32nd Czech Lion. The period drama by Jiří Mádl and producer Monika Kristl recalls the events of 1968, when… Continue reading CZECH LION: BEST FILM OF THE WAVE, MARKOVIC METHOD SERIES: HOJER



THE END OF SATELLITE TV IN THE CZECH REPUBLIC? SO FAR ONLY A SEEMING

7. 3. 2025 As of the beginning of 2025, the fifth Czech station will leave the distribution via Astra satellite in the Czech Republic. For the uninitiated, it may look like the era of this platform is coming to an end in the region. Since the New Year, Christian TV Noe has not been part of the satellite… Continue reading THE END OF SATELLITE TV IN THE CZECH REPUBLIC? SO FAR ONLY A SEEMING



ONEPLAY FEATURES HES, ČECH AND OTHERS FROM VOYO AND O2 IN THE CAMPAIGN

7. 3. 2025 The campaign features an elevator that takes viewers through the different floors of Oneplay’s entertainment and sports worlds. The marketing campaign for the launch of the Oneplay service kicked off on 25 February with a press conference and the unveiling of the first brand spot. It will continue in the next few phases. In total,… Continue reading ONEPLAY FEATURES HES, ČECH AND OTHERS FROM VOYO AND O2 IN THE CAMPAIGN



FOUR CHANNELS ONEPLAY SPORT WILL START BROADCASTING. WHERE WILL FOOTBALL, HOCKEY AND OTHER SPORTS BE?

6. 3. 2025 The O2 TV Sport channels are becoming Oneplay Sport stations. Where will the Chance League, MOL Cup or Tipsport extraliga be broadcast from Monday? Sports TV channels O2 TV Sport and O2 TV Football will change to four new Oneplay Sport channels on Monday March 10. The existing broadcasts of the Chance League, the hockey… Continue reading FOUR CHANNELS ONEPLAY SPORT WILL START BROADCASTING. WHERE WILL FOOTBALL, HOCKEY AND OTHER SPORTS BE?



SEE HOW THE FILMING OF THE ONEPLAY CAMPAIGN – A JOINT PLATFORM OF TV NOVA AND O2

6. 3. 2025 TV Nova and O2 launch Oneplay – a service combining TV and streaming. The campaign, symbolizing a journey into endless entertainment, started on 25 February with a press conference and the first spot. It will run a total of four spots and appear on TV, print, radio, online and outdoor. Oneplay will be officially launched… Continue reading SEE HOW THE FILMING OF THE ONEPLAY CAMPAIGN – A JOINT PLATFORM OF TV NOVA AND O2