HBBTV ASSOCIATION ANNOUNCES DATE OF HBBTV SYMPOSIUM AND AWARDS 2024

21. 3. 2024 The 12th HbbTV Symposium and Awards will take place on 14th-15th November, 2024 in London, UK. This was announced today by the HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes. The annual key… Continue reading HBBTV ASSOCIATION ANNOUNCES DATE OF HBBTV SYMPOSIUM AND AWARDS 2024

CNN PRIMA NEWS GOES TO BATTLE AGAINST DEEPFAKE VIDEOS

21. 3. 2024 Multiplatform CNN Prima News is fighting so-called deepfake videos. The presenter Pavlina Wolfová warns the public in a new spot. Like other faces of CNN Prima News, she has become an unwitting tool of scammers using artificial intelligence to deceive people. Using stolen and doctored footage, scammers try to convince internet users that celebrities are… Continue reading CNN PRIMA NEWS GOES TO BATTLE AGAINST DEEPFAKE VIDEOS

ÓČKO WILL PRESENT THE CZECH VERSION OF THE “NAKED” REALITY NAKED ATTRACTION

20. 3. 2024 Óčko TV has obtained a licence to broadcast a domestic version of the “naked” dating reality show Naked Attraction, and is opening casting. Óčko Television has obtained a licence to produce the Czech-Slovak version of the dating reality show Naked Attraction. It is therefore opening casting and will put the Czech version of the reality… Continue reading ÓČKO WILL PRESENT THE CZECH VERSION OF THE “NAKED” REALITY NAKED ATTRACTION

PRIMA HAS OPENED CASTING FOR THE NEW SERIES OF CZECHOSLOVAKIA’S GOT TALENT

19. 3. 2024 Casting will take place in several Czech cities on the first weekend in April. Prima Television in cooperation with Slovak TV Joj is preparing the next, 12th edition of the world talent show Česko Slovensko má talent. These days the casting has opened. It will take place in thirteen Czech cities on the weekend of… Continue reading PRIMA HAS OPENED CASTING FOR THE NEW SERIES OF CZECHOSLOVAKIA’S GOT TALENT

E-SHOPS APPRECIATE THE EFFECTIVENESS OF TV AND RADIO CAMPAIGNS

18. 3. 2024 Campaigns in traditional media bring e-shops an increase in brand awareness, as well as a contribution to overall turnover. This came out of the discussion at the Eshopista meeting. For online retailers such as Alza.cz, Niceboy or Trenýrkárna, campaigns on TV or radio bring the effect of increased customer interest in their products. This came… Continue reading E-SHOPS APPRECIATE THE EFFECTIVENESS OF TV AND RADIO CAMPAIGNS

CZECHS LOVE GASTRO SHOWS, THE MAJORITY OF THEM FIND INSPIRATION FOR COOKING

15. 3. 2024 Czechs love cooking and love to be inspired by TV shows. According to them, 67 percent of respondents try cooking at home at least once in a while. One in five cooks this way regularly. This is according to the Axocom survey on the influence of culinary shows on viewers. “Czechs certainly do not lack… Continue reading CZECHS LOVE GASTRO SHOWS, THE MAJORITY OF THEM FIND INSPIRATION FOR COOKING

CZECH BEDDING MANUFACTURER LEJAAN ENTERS THE TV CAMPAIGN

15. 3. 2024 The Czech bedding manufacturer Lejaan launches a TV campaign and looks for a way to reach forty-somethings. After four years, the Liberec bedding brand Lejaan is launching new marketing activities, the most visible of which will be a TV campaign. In February, it also expanded its e-shop to Germany and opened its first brick-and-mortar store… Continue reading CZECH BEDDING MANUFACTURER LEJAAN ENTERS THE TV CAMPAIGN

PRIMA WILL LAUNCH SLOVAK VERSIONS OF PRIMA COOL AND PRIMA LOVE LATER THIS YEAR

14. 3. 2024 The Prima TV group has obtained licences for the Slovak versions of the Prima Cool and Prima Love channels from the Radio and Television Broadcasting Council (RRTV). It has confirmed that it will launch them in Slovakia during 2024. The Radio and Television Broadcasting Council (RRTV) has granted FTV Prima licences to operate the Slovak… Continue reading PRIMA WILL LAUNCH SLOVAK VERSIONS OF PRIMA COOL AND PRIMA LOVE LATER THIS YEAR

TV NOVA SERIES ZLATÁ LABUŤ FLIES ABROAD

12. 3. 2024 The narrative romantic series set against the backdrop of the events of 1939 has entered the portfolio of the major international distributor ONZA Distribution. The Golden Swan convinced especially by the quality of processing and the audience reach that the series has gained on the domestic market. The series will be presented at major international… Continue reading TV NOVA SERIES ZLATÁ LABUŤ FLIES ABROAD

TV NOVA AND TV PRIMA DEPLOY STREAMING SERIES IN TERRESTRIAL BROADCASTING

11. 3. 2024 As expected – TV Nova and rival Prima’s series, which were primarily produced “exclusively” for SVOD platforms, will eventually appear in terrestrial broadcasting. The big stations are thus spreading the costs of production and inflating viewership numbers. From the end of March, Nova Television will air two series of Iveta, originally intended for and deployed… Continue reading TV NOVA AND TV PRIMA DEPLOY STREAMING SERIES IN TERRESTRIAL BROADCASTING

CZECH LION AWARD: BEST SERIES VOLHA, MINISERIES MATHEMATICS OF CRIME

9. 3. 2024 At the Czech Lion Film Awards, the Volha series and the miniseries Matematika zločinu (Mathematics of Crime) were also awarded. The prize for the best television series at this year’s Czech Lion Film Awards went to the series Volha, which brings together clips from normalised Czechoslovak television in the 1970s and 1980s and was broadcast… Continue reading CZECH LION AWARD: BEST SERIES VOLHA, MINISERIES MATHEMATICS OF CRIME

KUBA S NOVOU PODCAST: IVA DOHNÁLKOVÁ ON HBBTV

7. 3. 2024 “Thanks to HbbTV, viewers mainly watch their favourite series”, says Iva Dohnálková about the red button technology. Iva Dohnálková is in charge of HbbTV at Nova, which is better known in the Czech Republic as the “red button on the smart TV remote”. However, in an interview with Jakub Strýček, she revealed that the blue… Continue reading KUBA S NOVOU PODCAST: IVA DOHNÁLKOVÁ ON HBBTV

NOVA SIGNIFICANTLY EXPANDS ITS TV COVERAGE IN THE NORTH OF THE CZECH REPUBLIC

7. 3. 2024 Digital Broadcast, the operator of DVB-T2 multiplex 24, has launched a 10 kW transmission from the Usti nad Labem – Kukla site. The signal will cover up to one million inhabitants. The most important customer of the TV multiplex is the media group Nova, which in addition to its flagship channel also distributes thematic clones… Continue reading NOVA SIGNIFICANTLY EXPANDS ITS TV COVERAGE IN THE NORTH OF THE CZECH REPUBLIC

THURS WAS STRONGER IN FEBRUARY, NOVA IN PRIME TIME. PRIME ROSE IN THE EVENING

7. 3. 2024 Czech Television stations remained the strongest in February in terms of viewership in the universal 15+ group in daytime. In primetime, Nova is still the number one group. The Prima group grew the most year-on-year in prime-time in February. Czech Television stations were the strongest in February in the 15+ group in terms of viewership.… Continue reading THURS WAS STRONGER IN FEBRUARY, NOVA IN PRIME TIME. PRIME ROSE IN THE EVENING

OČKO INCREASES REACH ON NETWORKS, REACHES THE MAJORITY OF THE POPULATION

5. 3. 2024 The Óčko group continues to build its reach through social networks, reaching the majority of the population that is presented on the networks. The Óčko TV group’s social networks generated 650 million impressions organically in the whole of 2023, according to statistics from the music operator. The goal for this year is to reach one… Continue reading OČKO INCREASES REACH ON NETWORKS, REACHES THE MAJORITY OF THE POPULATION

FLE MEDIA AWARDS 2024 OPENS FOR ENTRIES

4. 3. 2024 The 19th edition of the Fle Media Awards (Flema), a competition for innovative use of media and creative approaches to media investment planning, is now open. Flemedia launches the 19th Fle Media Awards (Flema), a competition for innovative use of media and creative approach to media investment planning. The competition is open to authors of… Continue reading FLE MEDIA AWARDS 2024 OPENS FOR ENTRIES

CNN PRIMA NEWS BRINGS YOU ELECTION NIGHT WITH AMERICAN CNN

4. 3. 2024 An all-night special on Election Super Tuesday is produced by CNN Prima News in partnership with CNN. It will be offered on the night of Tuesday, March 5 to Wednesday, March 6. CNN Prima News, in partnership with CNN America, will offer an all-night special. On the night of 5/6 March, it may decide whether… Continue reading CNN PRIMA NEWS BRINGS YOU ELECTION NIGHT WITH AMERICAN CNN

GENERAL AI WILL BE HERE IN FIVE YEARS, BELIEVES NVIDIA BOSS

4. 3. 2024 General artificial intelligence (AGI) could be here within five years. Jensen Huang, the head of US company Nvidia, said this at an economic forum held at Stanford University on Friday. He was responding to a question about how long it would take to create computers that think like humans, Reuters reported. Nvidia is the world’s… Continue reading GENERAL AI WILL BE HERE IN FIVE YEARS, BELIEVES NVIDIA BOSS