PRIMA COOL WILL ADD SERIES AND INTRODUCE FAMILY MOVIES

28. 3. 2025 Young men’s TV station Prima Cool will adjust its programming schedule from April. It will add another sitcom and reserve Saturday nights for family films. Prima Cool will celebrate sixteen years of broadcasting on 1 April. On the same day, it will include a twenty-year-old American series called Jmenuju se Earl in its afternoon programme.… Continue reading PRIMA COOL WILL ADD SERIES AND INTRODUCE FAMILY MOVIES

THE PRESENTER OF THE CZECH NAKED ATTRACTION WILL BE MONIKA TIMKOVÁ

27. 3. 2025 Óčko station has officially introduced the name of the presenter of the domestic version of the dating reality show Naked Attraction. The Óčko television station has announced that the presenter of the Czech version of Naked Attraction CZ&SK will be Monika Timková. The actress, whose voice is familiar to listeners of Fajn radio, was chosen… Continue reading THE PRESENTER OF THE CZECH NAKED ATTRACTION WILL BE MONIKA TIMKOVÁ

E-POJISTENI.CZ COMPARISON ENGINE HAD A TV CAMPAIGN CREATED BY AI

27. 3. 2025 Artificial Intelligence tools have created the individual images of the new TV ad for the comparator ePojisteni.cz. Comparison engine ePojisteni.cz presents a new TV campaign called “Compare Smartly”. Once again it links up with monkeys, however this time the production has been provided by artificial intelligence. “The form in which the new TV campaign of… Continue reading E-POJISTENI.CZ COMPARISON ENGINE HAD A TV CAMPAIGN CREATED BY AI

CZECH TELECOMMUNICATIONS AUTHORITY PROTECTS THE POSITION OF TERRESTRIAL TV AGAINST MOBILE NETWORKS

26. 3. 2025 The Czech Telecommunications Authority aims to preserve and protect digital terrestrial television (DTT) as a key medium for Czech households. Details of the implementation were published in three pages of the March Monthly Monitoring Report. Although the number of complaints about poor reception of terrestrial TV signals has been declining in recent years, the Czech… Continue reading CZECH TELECOMMUNICATIONS AUTHORITY PROTECTS THE POSITION OF TERRESTRIAL TV AGAINST MOBILE NETWORKS

MULTISCREEN TV’S ‘WINNING HAND’: PERFORMANCE + TRANSPARENCY = BUSINESS SUCCESS

26. 3. 2025 Multiscreen TV: Smart, Strategic and Seriously Effective Marketers are constantly seeking ways to maximize impact, build trust and drive measurable business outcomes. The solution isn’t a gamble – it’s a sure bet when making a strategic investment in multiscreen TV. With its professionally produced content, unmatched audience engagement and brand-safe environment, multiscreen TV delivers results… Continue reading MULTISCREEN TV’S ‘WINNING HAND’: PERFORMANCE + TRANSPARENCY = BUSINESS SUCCESS

RESSOLUTION HAS A SOLUTION FOR MEDIA MEASUREMENT ALSO OUTSIDE THE HOME

25. 3. 2025 ResSolution Group had a mobile media measurement solution tested. It can be used for in-home and out-of-home metering. It did so in connection with an ATO tender for out-of-home viewership measurement. The ResSolution Group is expanding its reach in the media research field – together with DCore Software it has developed the ReDAM mobile media… Continue reading RESSOLUTION HAS A SOLUTION FOR MEDIA MEASUREMENT ALSO OUTSIDE THE HOME

ADC AWARDS REPORTS 270 ENTRIES, PUBLISHES GALLERY

24. 3. 2025 The ADC Czech Creative Awards has received a total of 270 entries this year. The entries can now be viewed in the gallery. This year’s 32nd edition of the local creativity competition in commercial communication ADC Czech Creative Awards has published the entries. A total of 270 creative works have been submitted, of which 172… Continue reading ADC AWARDS REPORTS 270 ENTRIES, PUBLISHES GALLERY

YOUNG LIONS: MOST PRIZES GO TO YOUNG PEOPLE FROM DENTS, WMC GREY AND ZARAGUZA

24. 3. 2025 The seventeenth edition of the Young Lions development competition for young industry professionals has given out its prizes. This year’s seventeenth edition of Young Lions, a creative competition and training programme for young communications professionals up to and including 30 years of age, has announced the winners in each category. Seventy teams entered this year’s… Continue reading YOUNG LIONS: MOST PRIZES GO TO YOUNG PEOPLE FROM DENTS, WMC GREY AND ZARAGUZA

ILLEGAL CONTENT FROM PREHRAJ.TO AND DATOID WILL DISAPPEAR THANKS TO AN AGREEMENT WITH AKTV

20. 3. 2025 The Association of Commercial Television (AKTV) has entered into a new settlement agreement with the services Přehraj.to and Datoid. The operators of these services have agreed to work with ACPV members to prevent the illegal sharing of protected works. The Association of Commercial Television (AKTV) has reached an agreement with the operators of Přehraj.to and… Continue reading ILLEGAL CONTENT FROM PREHRAJ.TO AND DATOID WILL DISAPPEAR THANKS TO AN AGREEMENT WITH AKTV

PRIMA WILL INCLUDE THE SERIES HORKY SVET, JAKUB A SARA, CHALUPARI AND PARTAK NA BATERKY

17. 3. 2025 Television Prima will offer several new shows in April prime time. Television Prima will send three premiere series and one rerun to the spring season. All are intended to air in prime time, according to TV Prima’s April programming plans. The second season of Hořký svět will launch from Sunday, March 30 at 8:15pm. It will… Continue reading PRIMA WILL INCLUDE THE SERIES HORKY SVET, JAKUB A SARA, CHALUPARI AND PARTAK NA BATERKY

HBBTV ASSOCIATION ANNOUNCES DATE FOR HBBTV 2025 SYMPOSIUM

16. 3. 2025 The 13th HbbTV Symposium and Awards will take place on 12th-13th November 2025 in Istanbul, Turkey. The annual key summit of the connected TV industry will be co-hosted with TVekstra, a leading provider of addressable advertising solutions for broadcasters and advertisers. Targeting platform operators, broadcasters, advertisers and adtechs, standards organisations and technology companies, the event will provide exclusive,… Continue reading HBBTV ASSOCIATION ANNOUNCES DATE FOR HBBTV 2025 SYMPOSIUM

NOVA SPORT AND LIVESPORT TEAM UP TO SHARE SPORTS VIDEO CONTENT

14. 3. 2025 Partnership to bring direct sharing of video highlights from major football and MMA matches to the Livesport website and mobile app TV Nova and Livesport have entered into a new collaboration that will expand the way people watch sports content. The partnership is set to bring direct sharing of video highlights from major football and… Continue reading NOVA SPORT AND LIVESPORT TEAM UP TO SHARE SPORTS VIDEO CONTENT

RATINGS IN THE CZECH REPUBLIC ARE DOMINATED BY BIG RETURNS. PRIMA CELEBRATES WITH A HRDINA, NOVA WITH SPECIALISTÉ

13. 3. 2025 In the last few days and weeks, the most successful series were those that viewers already know well. On the other hand, the weekend viewership of the Český lev fell slightly. At the end of February, the second season of the popular crime series Hrdina arrived on the streaming platform prima+. The now common practice… Continue reading RATINGS IN THE CZECH REPUBLIC ARE DOMINATED BY BIG RETURNS. PRIMA CELEBRATES WITH A HRDINA, NOVA WITH SPECIALISTÉ

PRIMA+ VIDEO LIBRARY UNDERGOES A FACELIFT, RESPONDS TO ONEPLAY

12. 3. 2025 The streaming service prima+ has announced enhancements to its platform, including a simplified user interface and expanded availability to other brands of smart TVs. prima+ reports nearly 100% year-on-year user growth in Smart TV apps, with big screens becoming the dominant platform for viewing content. The app is now available on TVs from LG, Samsung,… Continue reading PRIMA+ VIDEO LIBRARY UNDERGOES A FACELIFT, RESPONDS TO ONEPLAY

IT WILL TAKE THREE MONTHS TO TRANSFER ALL O2 TV CUSTOMERS TO ONEPLAY

11. 3. 2025 Operator will gradually convert customers to the new service, which was created by merging with Nova’s streaming video platform Voyo. The transfer of all approximately 870,000 O2 TV customers to the new Oneplay service will take about three months. The operator will transfer customers to the new service, which was created by merging with the… Continue reading IT WILL TAKE THREE MONTHS TO TRANSFER ALL O2 TV CUSTOMERS TO ONEPLAY

TV SALES UP SIX PERCENT LAST YEAR, DEMAND DRIVEN BY STREAMING

11. 3. 2025 Television continues to maintain its firm place in Czech households. According to market data, TV sales rose 6% year-on-year to 606,000 units last year. A key driver of the TV market is the boom in streaming platforms, which is accelerating the need to replace outdated TVs with new smart TVs with internet connectivity. According to… Continue reading TV SALES UP SIX PERCENT LAST YEAR, DEMAND DRIVEN BY STREAMING

GOLDEN DRUM OPENS APPLICATIONS, DEADLINE IS 22 AUGUST

10. 3. 2025 The Golden Drum Festival is now accepting applications. Projects that took place between August 22, 2024 and August 22, 2025 are eligible to apply. The Golden Drum Creative Festival is now opening applications. Agencies, clients and creatives can submit them until August 22. The announcement will take place on 13-14 October, traditionally in the Slovenian… Continue reading GOLDEN DRUM OPENS APPLICATIONS, DEADLINE IS 22 AUGUST

ONEPLAY IS STARTING. WHAT’S GOING TO HAPPEN? AND IS IT BETTER TO CANCEL VOYO OR O2 TV?

10. 3. 2025 From Monday 10 March, a new service called Oneplay is launching, merging O2 TV and Voyo. We summarise what it will mean for subscribers to these services. From 10 March, a new Oneplay service will launch, merging the existing O2 TV and Voyo. In their place will come a single Oneplay offering. What will change… Continue reading ONEPLAY IS STARTING. WHAT’S GOING TO HAPPEN? AND IS IT BETTER TO CANCEL VOYO OR O2 TV?