GLOBAL SVOD SUBSCRIPTIONS TO REACH 1.75 BILLION IN 2027
22. 2. 2022 Global SVoD subscriptions will reach 1.75 billion by 2027, Digital TV Research has found. Netflix, Disney Plus and Amazon Prime Video will account for half of total. Over the next five years, the number of SVoD subscribers is expected to rise by 550 million. The report added that China and the US will together account for… Continue reading GLOBAL SVOD SUBSCRIPTIONS TO REACH 1.75 BILLION IN 2027
INTERNET VIDEO VIEWING “SKYROCKETING” IN THE CZECH REPUBLIC
22. 2. 2022 Internet video viewing “skyrocketing” in the czech republic according to the national transmission company CRa. CRa adds that it provides infrastructure for OTT services to customers such as the TV groups Prima and Nova and the Mafra publishing house. It is also developing the possibility of targeted content broadcasting within HbbTV. Commenting on the development,… Continue reading INTERNET VIDEO VIEWING “SKYROCKETING” IN THE CZECH REPUBLIC
TOP MEDIA: NOVA STILL HAS THE HIGHEST REVENUE, SEZNAM.CZ THE HIGHEST PROFIT
21. 2. 2022 TV Nova tops the ranking of media companies operating in the Czech Republic in terms of revenue, Seznam in terms of profit. TV Nova Group was the strongest media company by turnover in the Czech Republic, according to its 2020 results (the latest available at the moment). In the first year of the pandemic, it… Continue reading TOP MEDIA: NOVA STILL HAS THE HIGHEST REVENUE, SEZNAM.CZ THE HIGHEST PROFIT
PRIMA IS PREPARING A REALITY SHOW TALENT AGAIN THIS YEAR, IT HAS OPENED CASTING
18. 2. 2022 TV Prima and Slovakia’s TV Joj have started preparations for the next series of the show Czechia Slovakia’s Got Talent. TV Prima is preparing another series of the talent reality show Czechia Slovakia’s Got Talent for this year. This is one of its regular shows. The TV station has currently opened casting for the tenth… Continue reading PRIMA IS PREPARING A REALITY SHOW TALENT AGAIN THIS YEAR, IT HAS OPENED CASTING
ABOUT A TENTH OF CZECHS WATCH TV SERIES PREVIEWS ON THE WEB
15. 2. 2022 The option to watch TV series previews on online platforms has been used by 9 % of the Czech internet population over 15 years old, according to research by Nielsen Admosphere. The opportunity to watch TV series previews on internet platforms was used by 9 % of the Czech internet population over 15 years old.… Continue reading ABOUT A TENTH OF CZECHS WATCH TV SERIES PREVIEWS ON THE WEB
THE 10TH HBBTV SYMPOSIUM AND AWARDS WILL TAKE PLACE IN PRAGUE
11. 2. 2022 The 10th HbbTV Symposium and Awards will take place in Prague, Czech Republic, on November 9 and 10, 2022. This was announced today by the HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes. The… Continue reading THE 10TH HBBTV SYMPOSIUM AND AWARDS WILL TAKE PLACE IN PRAGUE
SURVEY: THREE QUARTERS OF AMERICAN CONSUMERS PLAN TO WATCH THE SUPER BOWL
8. 2. 2022 But most will be watching at home and only 10% are hosting a Super Bowl Party, according to NCSolutions When the Los Angeles Rams and Cincinnati Bengals face off at SoFi Stadium in Inglewood, Calif. on February 13, a new survey from NCSolutions suggests many are looking forward to watching the game, but most will… Continue reading SURVEY: THREE QUARTERS OF AMERICAN CONSUMERS PLAN TO WATCH THE SUPER BOWL
LIDL, KAUFLAND AND ALBERT INVESTED THE MOST IN ADVERTISING IN 2021
2. 2. 2022 Food chains led by Lidl, Kaufland and Albert were the biggest advertisers last year, according to Nielsen Admosphere monitoring. Three foreign food chains were the biggest advertisers in 2021. Food also became the strongest advertising segment in the Czech Republic. They are followed by the banking/insurance and electronics segments in terms of volume of advertising… Continue reading LIDL, KAUFLAND AND ALBERT INVESTED THE MOST IN ADVERTISING IN 2021
GRUNT: VOYO EXCEEDED THOUSANDS OF 350 SUBSCRIBERS
30. 1. 2022 The number of Voyo video subscribers was to exceed 350,000. Another milestone is reaching 500,000 subscribers. The number of Voyo subscribers should have exceeded number of 350,000. This was stated on the social network LinkedIn by Daniel Grunt, the director of new media TV Nova and CME. This is the first officially published number of… Continue reading GRUNT: VOYO EXCEEDED THOUSANDS OF 350 SUBSCRIBERS
NOVA SPORT WILL OPERATE A NEW SPORT STUDIO SINCE THE MIDDLE OF THE YEAR
28. 1. 2022 Nova Group is building a new multifunctional sports studio, that will be used for broadcasting Nova Sport stations. It will be presented for the first time in the middle of 2022. The studio will use the latest technology, including high-resolution digital walls and other display elements. The studio should be dominated by simple and clean… Continue reading NOVA SPORT WILL OPERATE A NEW SPORT STUDIO SINCE THE MIDDLE OF THE YEAR
IN THE SPRING, NOVA WILL INCLUDE THREE NEW PREMIERE SERIES AND THE REALITY SHOW
28. 1. 2022 TV group Nova will include three more premiere series in the spring broadcast, as well as new episodes of the reality show Your Face Has a Known Voice. The Nova television group will also include the new original series Chlap, Šéfka in its spring broadcast and will also present the new parts of the series… Continue reading IN THE SPRING, NOVA WILL INCLUDE THREE NEW PREMIERE SERIES AND THE REALITY SHOW
NEW INITIATIVE AIMS TO SUPPORT DEVELOPMENT OF ADDRESSABLE MEDIA IN EUROPEAN MARKETS
25. 1. 2022 The 2020s are set to be the decade of addressable media as consumption continues to shift toward connected platforms, opening up new possibilities for audience targeting, measurement, attribution and optimization – not just in digital, but in TV, audio, out-of-home (OOH), games and newer media formats and platforms. For many industry participants, addressability – as… Continue reading NEW INITIATIVE AIMS TO SUPPORT DEVELOPMENT OF ADDRESSABLE MEDIA IN EUROPEAN MARKETS
NUMBER OF VIEWS AND TIME SPENT WATCHING ONLINE VIDEO INCREASED LAST YEAR
24. 1. 2022 The number of video views on the Czech Internet and the time spent watching online video increased last year. The strongest providers according to these indicators are Seznam and FTV Prima. The number of video views on the Czech Internet and time spent watching online videos increased last year. This is shown by the data… Continue reading NUMBER OF VIEWS AND TIME SPENT WATCHING ONLINE VIDEO INCREASED LAST YEAR
SHORT ESSAY: LINEAR TV IS DEAD, LONG LIVE LINEAR TV
22. 1. 2022 The position of streaming services is seemingly strong, but linear TV still reigns supreme, suggests Erika Luzsicza in her short essay. Media-wise, streaming services seem to be greatly overshadowing linear TV. This is helped by the various records set with some regularity by both global and purely local players. Sometimes it seems that entering the… Continue reading SHORT ESSAY: LINEAR TV IS DEAD, LONG LIVE LINEAR TV
PRIMA COOL DEPLOYED A NEW SERIES OF THE SIMPSONS ON 25 JANUARY
20. 1. 2022 The premiere of the thirty-third season of The Simpsons launched on Prima Cool on Tuesday 25 January at 8.15pm. The premiere thirty-third season of The Simpsons launched on Prima Cool on Tuesday 25 January at 8.15pm. The current 33rd season of The Simpsons premiered on 26 September 2021. New episodes are being shown on US… Continue reading PRIMA COOL DEPLOYED A NEW SERIES OF THE SIMPSONS ON 25 JANUARY
TELEVISION DELIVERED MORE ADVERTISING GRPS IN 2021
20. 1. 2022 TV stations delivered 3% more ad GRPs in the TV market last year than in 2020. Czech TV stations delivered 3% more advertising GRPs in the TV market in 2021 than in 2020. Media Club and Nova Group remain the strongest commercial networks in terms of GRPs delivered, with Czech Television and Atmedia posting the… Continue reading TELEVISION DELIVERED MORE ADVERTISING GRPS IN 2021
ADVERTISERS LOOK TO SPEND MORE ON ALL FORMS OF VIDEO, SURVEY FINDS
17. 1. 2022 Advertiser Perceptions said 24% plan to spend more on linear TV As more forms of television emerge, advertisers are looking to buy more video of all types, a new survey by Advertiser Perceptions finds. According to Advertiser Perceptions’ latest Video Advertising Convergence Report, 50% of advertisers said that video was the most valuable media in terms of… Continue reading ADVERTISERS LOOK TO SPEND MORE ON ALL FORMS OF VIDEO, SURVEY FINDS
WHAT MAKES TODAY’S TV THE MEDIUM OF THE FUTURE, AND WHAT DOES TOMORROW’S TV HAVE IN STORE FOR BRANDS?
13. 1. 2022 TV has evolved, innovated and proven its resilience. But what makes today’s TV the medium of the future, and what does tomorrow’s TV have in store for brands? egta and The Global TV Group asked 23 CEOs, Director-Generals and Presidents of TV companies and sales houses around the world to share their view on the many facets – some widely recognised and… Continue reading WHAT MAKES TODAY’S TV THE MEDIUM OF THE FUTURE, AND WHAT DOES TOMORROW’S TV HAVE IN STORE FOR BRANDS?
