TV PRIMA WILL BROADCAST FAIRY TALES, ROMANTIC AND ACTION FILMS AND COMEDIES AT EASTER

3. 4. 2025 Television Prima has announced its programme for this year’s Easter holidays. It will include family comedies, romantic films, action thrillers and interesting documentaries in its festive broadcasts. Throughout the Easter holidays, family films and popular series will be on the main Prima TV station. On Friday morning, in Asterix and Obelix ve službách jejího Veličenstva… Continue reading TV PRIMA WILL BROADCAST FAIRY TALES, ROMANTIC AND ACTION FILMS AND COMEDIES AT EASTER

PRINCESSES, FROGS AND GENIES IN ADVERTISING: FOREIGN BRANDS LOVE FAIRY TALES

16. 1. 2025 Fairy tales are a great element for advertising because they help consumers make an emotional and personal connection with brands. And that's why they are found across modern advertising in a variety of forms.

THE LORD OF THE RINGS: CULT FILMS BASED ON TOLKIEN ARE “ADVERTISERS’ PRECIOUS”

28. 12. 2024 In December, Czech cinemas premiered a new adaptation of a cult story that has deeply resonated with audiences across generations. Not only the fan base of the famous book now has the opportunity to see the American-Japanese film The Lord of the Rings: The War of the Rohirrim. Ever since the first film adaptation of… Continue reading THE LORD OF THE RINGS: CULT FILMS BASED ON TOLKIEN ARE “ADVERTISERS’ PRECIOUS”

TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES

16. 12. 2024 From this week, the strongest TV stations are including programmes for the Christmas period in their prime-time schedules. In the week of 16 December, domestic TV stations are switching to Christmas programming. On some days, regular programmes are still running, but the majority of the programming will be holiday films, fairy tales and comedies. These… Continue reading TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES