TV PRIMA WILL BROADCAST FAIRY TALES, ROMANTIC AND ACTION FILMS AND COMEDIES AT EASTER

3. 4. 2025 Television Prima has announced its programme for this year’s Easter holidays. It will include family comedies, romantic films, action thrillers and interesting documentaries in its festive broadcasts. Throughout the Easter holidays, family films and popular series will be on the main Prima TV station. On Friday morning, in Asterix and Obelix ve službách jejího Veličenstva… Continue reading TV PRIMA WILL BROADCAST FAIRY TALES, ROMANTIC AND ACTION FILMS AND COMEDIES AT EASTER

PRIMA COOL WILL ADD SERIES AND INTRODUCE FAMILY MOVIES

28. 3. 2025 Young men’s TV station Prima Cool will adjust its programming schedule from April. It will add another sitcom and reserve Saturday nights for family films. Prima Cool will celebrate sixteen years of broadcasting on 1 April. On the same day, it will include a twenty-year-old American series called Jmenuju se Earl in its afternoon programme.… Continue reading PRIMA COOL WILL ADD SERIES AND INTRODUCE FAMILY MOVIES

TV VIEWERS’ EXPECTATIONS HAVE INCREASED. THEY NOW EXPECT A TOP-TIER EXPERIENCE

17. 3. 2025 Dramedy Productions has completed the construction of another film studio and plans to further expand its Dramedy Studios. It primarily targets the television production segment, explains co-owner Filip Bobiňski. Last autumn, Dramedy Productions launched a new film studio, which it built next to its original studio in Prague’s Kbely district, where it is gradually expanding… Continue reading TV VIEWERS’ EXPECTATIONS HAVE INCREASED. THEY NOW EXPECT A TOP-TIER EXPERIENCE

CZECH LION: BEST FILM OF THE WAVE, MARKOVIC METHOD SERIES: HOJER

9. 3. 2025 A total of 29 titles competed for the awards, which are given by the Czech Film and Television Academy (ČFTA) in the final voting. The award for Best Feature Film went to The Waves at the 32nd Czech Lion. The period drama by Jiří Mádl and producer Monika Kristl recalls the events of 1968, when… Continue reading CZECH LION: BEST FILM OF THE WAVE, MARKOVIC METHOD SERIES: HOJER

CZECHS WATCH MOVIES MORE THAN ONCE A WEEK, ALMOST A THIRD WATCH THEM DAILY

27. 2. 2025 Over half of Czechs watch movies more than once a week, both at the cinema and at home. Up to 28% watch them daily or almost daily. More than half of the Czech online population watches movies several times a week – regardless of whether in the cinema or at home. Daily or almost daily… Continue reading CZECHS WATCH MOVIES MORE THAN ONCE A WEEK, ALMOST A THIRD WATCH THEM DAILY

BRITISH SENSE OF HUMOUR DRAWS YOUNG EUROPEANS TO UK SHOWS AND FILMS

18. 2. 2025 The ‘unique’ and ‘ironic’ British sense of humour is a key reason why young Europeans watch UK-made television shows and films, according to new research from King’s College London. Screen Encounters with Britain explored how streaming services, like Netflix and Prime Video, influence the ways young European audiences find and consume British screen media. The… Continue reading BRITISH SENSE OF HUMOUR DRAWS YOUNG EUROPEANS TO UK SHOWS AND FILMS

BACK TO THE NINETIES. CZECH STATIONS DUSTED OFF THE COASTGUARD AND ESMERALDA

20. 1. 2025 They were phenomena watched by millions of viewers. Thanks to them, Czechs got to know world production. Now the legendary series are suited to smaller stations. Fans of legendary foreign series can revisit them in the programming of Czech TV stations. Nova Lady gradually repeats the stories of lifeguards from Coast Guard and Beverly Hills… Continue reading BACK TO THE NINETIES. CZECH STATIONS DUSTED OFF THE COASTGUARD AND ESMERALDA

CZECH LION: MOST NOMINATIONS FOR VLNY, HOPE FOR VOYO AND ČT

13. 1. 2025 In the number of nominations for the Czech Lion Film Awards, the films Vlny, Amerikánka, Mord and the miniseries Metoda Markovič: Hojer lead the way. The Czech Film and Television Academy (CFTA) has presented the nominations for the 32nd annual Czech Lion film awards. 29 titles will compete for the symbolic Czech Lion statuettes in… Continue reading CZECH LION: MOST NOMINATIONS FOR VLNY, HOPE FOR VOYO AND ČT

USING FILMS IN MARKETING PAYS OFF. TV ADS DRAWING INSPIRATION FROM POPULAR FILMS TEND TO BE VERY SUCCESSFUL

19. 12. 2024 Watching films and TV series is a pleasant escape from reality for most of us. Unlike reading books where you have to activate your imagination to embark on other worlds, film writers, directors, cinematographers, editors and effects artists make it much easier for us. The world of fairy tales and adventure is within our reach… Continue reading USING FILMS IN MARKETING PAYS OFF. TV ADS DRAWING INSPIRATION FROM POPULAR FILMS TEND TO BE VERY SUCCESSFUL

TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES

16. 12. 2024 From this week, the strongest TV stations are including programmes for the Christmas period in their prime-time schedules. In the week of 16 December, domestic TV stations are switching to Christmas programming. On some days, regular programmes are still running, but the majority of the programming will be holiday films, fairy tales and comedies. These… Continue reading TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES

FAIR TENDER FOR ADVERTISING CONTRACTS COMES INTO FORCE IN JANUARY

12. 12. 2024 Advertising tenders in the Czech Republic will be governed by a memorandum supported by nearly 100 directors and productions from January. Signed in June, the Memorandum on Fair Tender Terms for the selection of directors and productions for the production of advertising spots, which originated from an initiative of the Audiovisual Producers Association (APA), will… Continue reading FAIR TENDER FOR ADVERTISING CONTRACTS COMES INTO FORCE IN JANUARY

PRIMA TV AT CHRISTMAS: SÁM DOMA, PYŠNÁ PRINCEZNA OR NÁHRADNÍCI

18. 11. 2024 Christmas broadcast of TV Prima will offer fairy tales, romantic films and premiere shows of its own creation. The TV Prima’s Christmas programme will feature films such as Pretty Woman, Sám doma, as well as Wes Anderson and Borat. It will also present the Czech TV premieres of Zatmění, Jedna noc and the sequel to… Continue reading PRIMA TV AT CHRISTMAS: SÁM DOMA, PYŠNÁ PRINCEZNA OR NÁHRADNÍCI

VIEWERSHIP IN THE SUMMER DOES NOT DROP BELOW THREE HOURS A DAY

30. 7. 2024 During the summer, TV viewers prefer films and series more than during other months of the year. This year, sports are also among the favourite genres. Although TV viewing drops to its lowest levels of the year during the summer months, Czech TV viewers aged 15+ spend on average over 3 hours a day watching… Continue reading VIEWERSHIP IN THE SUMMER DOES NOT DROP BELOW THREE HOURS A DAY

NEW STUDY FINDS REPRESENTATION OF THE DISABLED IN MOVIES AND TV ARE LEAVING AUDIENCES VERY ‘UNSATISFIED’

11. 7. 2024 So far this year, we’ve seen some notable representation for the disabled and those with mental health conditions. Marvel’s Echo put deaf star Alaqua Cox front and center and has her go full force in action scenes as an amputee with a prosthetic leg. Max’s Turtles All The Way Down authentically portrays a mental illness (OCD). But per a recent study,… Continue reading NEW STUDY FINDS REPRESENTATION OF THE DISABLED IN MOVIES AND TV ARE LEAVING AUDIENCES VERY ‘UNSATISFIED’

SURVEY USA: VIEWERS OVERWHELMINGLY WANT TO SEE MORE TV SHOWS DEPICTING REALISTIC WORK-LIFE BALANCE, FAMILY CARE AND GENDER EQUITY

8. 3. 2024 When Hollywood accurately depicts work-family and gender-equity scenarios on screen, it’s good for business by driving up viewership and engagement, according to a new research study. The vast majority of engaged streaming viewers in the U.S. want to see their lives — working, managing family life and providing care — represented on screen more often… Continue reading SURVEY USA: VIEWERS OVERWHELMINGLY WANT TO SEE MORE TV SHOWS DEPICTING REALISTIC WORK-LIFE BALANCE, FAMILY CARE AND GENDER EQUITY