NOVY TEAM BEAT PRIMA IN THE FIRST EVER KNOWLEDGE SHOW WELOVETV, DESIGNED FOR PEOPLE FROM THE INDUSTRY

22. 11. 2023 In the first-ever match between TV Nova and TV Prima teams, consisting of management, celebrities and media agency representatives (see photo), the team of the largest commercial TV station, led by the director of TV Nova, Daniel Grunt (far left, centre, Prima boss Marek Singer), won. Yesterday’s WeLoveTV event took place as part of World… Continue reading NOVY TEAM BEAT PRIMA IN THE FIRST EVER KNOWLEDGE SHOW WELOVETV, DESIGNED FOR PEOPLE FROM THE INDUSTRY

ATO: LOCAL TV SHOWS MAKE UP THE MAJORITY OF AUDIENCE SHARE

21. 11. 2022 According to ATO data released on the occasion of World Television Day the share of local TV programmes exceeds their share of airtime in viewership.  The share of local productions, i.e. Czech or Czechoslovak productions, in the broadcasts of the Czech Television, Prima and Nova television groups has accounted for 41% of all broadcasts in… Continue reading ATO: LOCAL TV SHOWS MAKE UP THE MAJORITY OF AUDIENCE SHARE

TV AROUND THE WORLD CELEBRATES THE POWER OF ATTENTION

21. 11. 2022 TV companies around the world celebrate World Television Day on 21 November to remind us of the attention-grabbing power that Total TV holds. As part of the annual United Nations initiative, a 30 second-spot will be broadcast and shared online worldwide.

AKTV CONFERENCE WILL PRESENT ITS FIRST-EVER RESEARCH AND WILL FOCUS ON ATTENTION IN ADVERTISING

20. 10. 2022 The traditional autumn conference of the Association of Commercial Television (AKTV) will take place on 22th of November 2022 in Spojka Karlín and will be co-hosted by the Slovak Asociácia televiznych vysíateľov Slovenska (ATVS). The main item on the agenda will be the first ever research conducted for AKTV, namely the czech edition of the… Continue reading AKTV CONFERENCE WILL PRESENT ITS FIRST-EVER RESEARCH AND WILL FOCUS ON ATTENTION IN ADVERTISING

AKTV LAUNCHED A SPOT TO CELEBRATE THE 25TH WORLD TELEVISION DAY

22. 11. 2021 AKTV joined in the commemoration of World Television Day with a special spot. Television companies around the world celebrate World Television Day on 21 November. As part of an annual UN initiative, a 30-second spot commemorating the day was broadcasted and shared globally this year. Commercial television groups Nova, Prima and Óčko, which are affiliated to the… Continue reading AKTV LAUNCHED A SPOT TO CELEBRATE THE 25TH WORLD TELEVISION DAY

ATO: ALMOST 7 MILLION CZECHS WATCH TV DAILY

20. 11. 2021 On the occasion of World Television Day, the ATO has published key TV viewing trends in the Czech Republic. The TV viewership curve over the last ten years shows an increase in the last two so-called covid years, when TV was the most sought after source of information and entertainment. The average Czech over the… Continue reading ATO: ALMOST 7 MILLION CZECHS WATCH TV DAILY

WORLD TELEVISION DAY CELEBRATES TODAY’S TV AROUND THE GLOBE

19. 11. 2021 TV companies around the world celebrate World Television Day on 21 November to remind us of television’s continuous and profound transformation to become TV, a Total Video experience. As part of the annual United Nations initiative, a 30 second-spot will be broadcast and shared online worldwide as an invitation to discover it all. Tomorrow’s TV, created… Continue reading WORLD TELEVISION DAY CELEBRATES TODAY’S TV AROUND THE GLOBE

TOMORROW’S TV, CREATED TODAY

18. 11. 2021 Introduction – TV industry leaders on how TV drives brands On the occasion of the 25th anniversary of World Television Day, celebrated each year on 21 November, egta asked TV industry leaders around the world to share how TV has evolved to become much more than it used to be and how it drives brands’… Continue reading TOMORROW’S TV, CREATED TODAY

RECORD TV RATING IN OCTOBER, TERRESTRIAL RECEPTION PREVAILS

22. 11. 2020 In terms of TV viewing, October 2020 has been the strongest of all months of October since the start of people meter measuring in 1997. The daily ATS in the 15+ target group accounted for 4 hours and 18 minutes this October, which is 35 minutes more compared to the average values for the same… Continue reading RECORD TV RATING IN OCTOBER, TERRESTRIAL RECEPTION PREVAILS

WORLD TELEVISION DAY CELEBRATES A TRUTH THAT HOLDS AROUND THE GLOBE: TV MAKES A DIFFERENCE

21. 11. 2020 TV companies around the world celebrate World Television Day on 21 November to remind us that TV makes a difference in people’s lives. As part of the annual United Nations initiative, a 30 second-spot will be broadcast on-air and shared online worldwide. The clip will be adapted and translated into many languages. Putting the spotlight on society… Continue reading WORLD TELEVISION DAY CELEBRATES A TRUTH THAT HOLDS AROUND THE GLOBE: TV MAKES A DIFFERENCE

WORLD TELEVISION DAY CELEBRATES THE DIVERSITY OF TV CONTENT AROUND THE GLOBE

20. 11. 2019 TV professionals around the world celebrate World Television Day on 21 November to remind us that TV is so much more than linear viewing. As part of the annual United Nations initiative, a 30 second-spot will be broadcast on-air and shared online worldwide. Diversity of TV content that entertains, informs and inspires. The topic of… Continue reading WORLD TELEVISION DAY CELEBRATES THE DIVERSITY OF TV CONTENT AROUND THE GLOBE

WORLD TELEVISION DAY CELEBRATES THE QUALITY OF TV AROUND THE GLOBE

21. 11. 2018 Investments in TV programmes approaches 140 billion dollars. TV professionals around the world are celebrating World Television Day on 21 November to remind us that TV – as in Total Video – is so much more than linear viewing. As part of the annual United Nations initiative, a 30 second-spot  will be shown by broadcasters… Continue reading WORLD TELEVISION DAY CELEBRATES THE QUALITY OF TV AROUND THE GLOBE

KEY MEDIA ALLIANCES CELEBRATE THE TRUSTWORTHINESS OF TV ON THE OCCASION OF WORLD TELEVISION DAY

27. 11. 2017 The European Broadcasting Union (EBU), the Association of Commercial Television in Europe (ACT) and egta, the association of television and radio sales houses are celebrating the trustworthiness of television on the occasion of World Television Day (21 November), as declared by the United Nations. This year again, the three organisations have produced a 30-second video clip emphasising the… Continue reading KEY MEDIA ALLIANCES CELEBRATE THE TRUSTWORTHINESS OF TV ON THE OCCASION OF WORLD TELEVISION DAY

WHY TV REMAINS THE WORLD’S MOST EFFECTIVE ADVERTISING

20. 11. 2017 On the occasion of World Television Day, TV broadcasters and trade bodies from around the world have joined together for the first time to release global figures demonstrating TV’s resilience and strength as an advertising medium, with the recently formed Global TV Group a new unified voice for TV. ‘The Global TV Deck’ features figures from an initial… Continue reading WHY TV REMAINS THE WORLD’S MOST EFFECTIVE ADVERTISING