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all GroupM VOD creativity efficiency aktv TV Nova TV Prima linear television attention AI QRTN AND UDÁLOSTI REMAIN THE MOST WATCHED TELEVISION NEWS
28. 1. 2025 The news programme Události maintains a stable audience base even after years of fragmentation. Televizni noviny is the most watched domestic news programme. TV news programmes remain at the top of the TV ratings. The most watched domestic news programmes are still Televizní noviny (Nova) and Události (Czech Television). This is according to the official… Continue reading TN AND UDÁLOSTI REMAIN THE MOST WATCHED TELEVISION NEWS
NOVA AND PRIMA SECURED THE TOP POSITIONS IN SLEDOVANITV
28. 1. 2025 Online platform SledováníTV has made a significant change in the ranking of TV channels in recent days, reflecting the new requirements of TV content providers, specifically media groups Nova and Prima. The new channel arrangement is based on agreements with individual content providers, which has led to some stations moving to more favourable positions. In… Continue reading NOVA AND PRIMA SECURED THE TOP POSITIONS IN SLEDOVANITV
VODAFONE TV WILL OFFER PRIMA+ AS A GIFT INSTEAD OF VOYO
27. 1. 2025 For customers who have had access to Voyo, Vodafone TV will offer the competing service prima+ for three months. The prima+ service, which is operated by the Prima group, will appear on the Vodafone TV offer as a three-month gift for those customers who have subscribed to Voyo. MediaGuru.cz confirmed this to TV Prima. As… Continue reading VODAFONE TV WILL OFFER PRIMA+ AS A GIFT INSTEAD OF VOYO
NOVA INCLUDES PREMIERES OF SPECIALISTE, MARTA OR SURVIVOR
21. 1. 2025 During February, TV Nova will air the premiere episodes of established shows in prime time. Television Nova will air premiere episodes of its established shows during February. The announced news in linear broadcasting will also include the launch of the first series of the miniseries Král Šumavy. New episodes of the eleventh series of Specialisté are… Continue reading NOVA INCLUDES PREMIERES OF SPECIALISTE, MARTA OR SURVIVOR
VOYO IN SLOVAKIA IS GOING UP BY 2 EUROS, INCREASE IS EXPECTED IN THE CZECH REPUBLIC AS WELL
20. 1. 2025 The basic subscription to Voyo will increase by two euros per month in Slovakia. The price of Voyo subscriptions is also expected to increase in the Czech Republic. The streaming service Voyo is to change the price of the standard subscription for new customers to €7.99 (approx. CZK 200) in Slovakia from 20 January 2025.… Continue reading VOYO IN SLOVAKIA IS GOING UP BY 2 EUROS, INCREASE IS EXPECTED IN THE CZECH REPUBLIC AS WELL
BACK TO THE NINETIES. CZECH STATIONS DUSTED OFF THE COASTGUARD AND ESMERALDA
20. 1. 2025 They were phenomena watched by millions of viewers. Thanks to them, Czechs got to know world production. Now the legendary series are suited to smaller stations. Fans of legendary foreign series can revisit them in the programming of Czech TV stations. Nova Lady gradually repeats the stories of lifeguards from Coast Guard and Beverly Hills… Continue reading BACK TO THE NINETIES. CZECH STATIONS DUSTED OFF THE COASTGUARD AND ESMERALDA
IN THE USA WE IMPROVISED DURING UNEXPECTED EVENTS, SAYS VODVÁŘKOVÁ
16. 1. 2025 Kateřina Vodvářková has been working for several years as a foreign correspondent for Nova TV. During this time, she covered the elections twice in the United States, where she filmed reports together with a cameraman and contributed live to various newscasts. How does she prepare for long-term foreign travel? Who stands by her side as… Continue reading IN THE USA WE IMPROVISED DURING UNEXPECTED EVENTS, SAYS VODVÁŘKOVÁ
MEDIA CLUB AND NOVA DELIVERED THE MOST GRP LAST YEAR, INCREASED BY ČT AND ATMEDIA
14. 1. 2025 The position on the TV advertising market remains unchanged, with the overwhelming part of GRPs going to the Media Club and TV Nova networks. However, commercial TV channels are coping with the declining number of GRPs in linear broadcasting. Almost 86% of all TV advertising GRPs in 2024 were accounted for by the Media Club… Continue reading MEDIA CLUB AND NOVA DELIVERED THE MOST GRP LAST YEAR, INCREASED BY ČT AND ATMEDIA
THE FIRST WEEK: ZOO NEW BEGINNINGS HAD MORE SPECTATORS THAN PROSTRENO
13. 1. 2025 The new series on TV Prima in the evening attracted more viewers than the number of viewers who watched Prostřeno at the same time last year. The series ZOO Nové začátky, which Prima launched as a novelty of its evening broadcast from 6 January from 18:00-19:00, was watched by an average of 464 thousand viewers… Continue reading THE FIRST WEEK: ZOO NEW BEGINNINGS HAD MORE SPECTATORS THAN PROSTRENO
STREAMS 2024: MOST OF IT HAS GOTTEN MORE EXPENSIVE, BUT WE’RE STILL WATCHING. AND YOUTUBERS HAVE RESPONSIBILITIES
6. 1. 2025 You have to pay to watch the highest quality shows on the internet. Without a premium subscription, you won’t be able to afford it. Streaming services will have to contribute to the making of Czech films and series. They will be obliged to contribute to the state audiovisual fund under a new law similar to… Continue reading STREAMS 2024: MOST OF IT HAS GOTTEN MORE EXPENSIVE, BUT WE’RE STILL WATCHING. AND YOUTUBERS HAVE RESPONSIBILITIES
ČT STARTS SPRING SCHEME, NOVA AND PRIMA WILL JOIN GRADUALLY
6. 1. 2025 Czech Television is introducing the first news from its spring schedule in the week of 6 January. Nova and Prima are starting the year with new episodes of well-known shows or reruns. They will introduce the new programmes in the following weeks of the new year. Starting Wednesday, January 8, Czech Television will present for… Continue reading ČT STARTS SPRING SCHEME, NOVA AND PRIMA WILL JOIN GRADUALLY
CZECH TV REMAINED FIRST IN 2024, HELPED BY A YEAR OF SPORTS
2. 1. 2025 Czech Television’s sports remained the most watched in 2024 in the universal audience over 15 years old. The sports year and viewer interest in the domestic hockey championship helped the result. In 2024, Czech Television’s stations achieved the highest TV market share in the universal group over 15 years of age in all-day broadcasting. Their… Continue reading CZECH TV REMAINED FIRST IN 2024, HELPED BY A YEAR OF SPORTS
MEDIA 2024: NEW TV STATIONS, THE FIGHT OVER FEES AND THE DEMISE OF THE FIRST DAILY NEWSPAPERS
31. 12. 2024 New TV stations and the continued development of video-on-demand, changes in Jaromír Soukup’s media companies, the demise of the first print dailies, the debate on the shape of media legislation and the development of DAB+. These are some of the main media events in 2024. This year started with the arrival of new TV channels,… Continue reading MEDIA 2024: NEW TV STATIONS, THE FIGHT OVER FEES AND THE DEMISE OF THE FIRST DAILY NEWSPAPERS
TRENDS THAT HAVE INFLUENCED MARKETING IN THE CZECH MARKET THIS YEAR
30. 12. 2024 We bring you an overview of the most important trends that influenced marketing in the domestic market this year. The Czech Republic continued to struggle with inflation and financial crisis this year, but according to all forecasts and the growing optimism of Czech consumers, the situation is slowly improving. However, the worse economic situation has… Continue reading TRENDS THAT HAVE INFLUENCED MARKETING IN THE CZECH MARKET THIS YEAR
CHRISTMAS BROADCASTING WAS DOMINATED BY CZECH TELEVISION WITH 45% SHARE
27. 12. 2024 Czech Television’s Christmas broadcasts were sought out by an average of 44.68% of viewers present at the screens. The most watched programme of Christmas was the Christmas Eve fairy tale Three Princesses. The Czech Television stations achieved the highest share of the television market during this year’s Christmas holidays (24-26 December 2024). In aggregate, it… Continue reading CHRISTMAS BROADCASTING WAS DOMINATED BY CZECH TELEVISION WITH 45% SHARE
THE CHRISTMAS BROADCAST ALREADY PLEASES LOVERS OF FAIRY TALES, IT ALSO BRINGS SPECIALS OF POPULAR SHOWS
23. 12. 2024 Watching TV at Christmas remains a popular pastime for all ages. And although viewing preferences have evolved over time, festive programming continues to draw millions of viewers to the TV screen. So this year, commercial television has again prepared an attractive Christmas programme that will appeal to everyone – there will be no shortage of… Continue reading THE CHRISTMAS BROADCAST ALREADY PLEASES LOVERS OF FAIRY TALES, IT ALSO BRINGS SPECIALS OF POPULAR SHOWS
TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES
16. 12. 2024 From this week, the strongest TV stations are including programmes for the Christmas period in their prime-time schedules. In the week of 16 December, domestic TV stations are switching to Christmas programming. On some days, regular programmes are still running, but the majority of the programming will be holiday films, fairy tales and comedies. These… Continue reading TV CHRISTMAS SCHEDULES TAKE OFF, DOMINATED BY FAIRY TALES AND MOVIES
PODCAST PLAYERS: TV NOVA GRUNT: WE WOULD LIKE TO BUY STARDANCE! WE’LL MAKE VOYO TENS OF CROWNS MORE EXPENSIVE
16. 12. 2024 Czech users love Voyo – the online platform where Nova puts its premium content. However, the head of the Nova group, Daniel Grunt, who built this video library, told Players that in order to produce more quality series (there are plans for a new treatment of Studny), we will have to pay more. Are you… Continue reading PODCAST PLAYERS: TV NOVA GRUNT: WE WOULD LIKE TO BUY STARDANCE! WE’LL MAKE VOYO TENS OF CROWNS MORE EXPENSIVE