PRIMA PLANS BIGGER EXPANSION IN SLOVAKIA, PLANS SEVERAL CHANNELS

23. 2. 2024 Television group Prima wants to make more financial profit from its programmes broadcast in Slovakia. It plans to launch several of its thematic stations there. The Prima TV group’s intention to expand the number of its stations localised for the Slovak audience in Slovakia will include more than two thematic stations, Prima Cool and Prima… Continue reading PRIMA PLANS BIGGER EXPANSION IN SLOVAKIA, PLANS SEVERAL CHANNELS



STUDENTS GET THEIR NEWS MOST OFTEN FROM THE NET, BUT THEY TRUST READING THE MOST

21. 2. 2024 The level of information among high school students is declining, with social networks remaining the main source for receiving information. However, fewer students use them as a source of information than four years ago. They have the highest trust in information from public service television, but a full 37% of students place their trust in… Continue reading STUDENTS GET THEIR NEWS MOST OFTEN FROM THE NET, BUT THEY TRUST READING THE MOST



MAREK SINGER: AFTER A YEAR WITH PRIMA+ WE FINALLY KNOW HOW TO BUILD AND DIRECT VOD

19. 2. 2024 Despite unfavourable developments in the czech economy and czech macroeconomic data, major tv players report favourable development of their business, both in 2023 and according to the first forecasts for this year. “generally speaking, last year was a good year for the whole tv market. The interest in tv advertising continued, which is a key… Continue reading MAREK SINGER: AFTER A YEAR WITH PRIMA+ WE FINALLY KNOW HOW TO BUILD AND DIRECT VOD



CNN PRIMA NEWS ADJUSTS NEWS STUDIO GRAPHICS

16. 2. 2024 CNN Prima News will unveil new graphics and jingles for its continuous newscasts, Main News, Sport and Weather from Sunday. Starting Sunday, February 18, CNN Prima News will introduce a new graphic design. The changes affect the Main News, Continuous News, Sports and Weather sessions. The changes include a new concept of the studio, including… Continue reading CNN PRIMA NEWS ADJUSTS NEWS STUDIO GRAPHICS



VALENTINE’S DAY ON THE SCREENS OF CZECH COMMERCIAL TELEVISION

14. 2. 2024 Valentine’s Day is a popular all around the world. In the program of commercial television many of romantic shows and love films will not be missing. Nova Television celebrates St. Valentine’s Day in the series Ulice and on the thematic stations Nova Lady and Nova Cinema St. Valentine’s Day is being celebrated in the series… Continue reading VALENTINE’S DAY ON THE SCREENS OF CZECH COMMERCIAL TELEVISION



USERS OF STREAMING SERVICES IN THE CZECH REPUBLIC INCREASED, NETFLIX LEADS

13. 2. 2024 According to Axocom, the number of users of streaming services in the Czech Republic increased by about 100,000 last year. The number of Czechs with access to streaming video services increased by about 100,000 to 2.6 million people last year. Netflix still has the largest share, but other major players on the Czech market include… Continue reading USERS OF STREAMING SERVICES IN THE CZECH REPUBLIC INCREASED, NETFLIX LEADS



DATING REALITY SHOW IS ALSO PLANNING A PRIMA

12. 2. 2024 Prima Television is planning to broadcast a dating reality show, but it does not currently offer any programmes in this genre. TV Prima is also preparing a new dating reality show for broadcast. At the end of last week, it opened casting and invited people to take part in a “new dating show in a… Continue reading DATING REALITY SHOW IS ALSO PLANNING A PRIMA



JANUARY VIEWERSHIP : ČESKÁ TELEVIZE GOT THE HIGHEST SHARE

5. 2. 2024 The first month of the new year brought the highest share of viewership to Czech Television stations. Czech Television stations achieved the highest share of all domestic TV groups in January 2024. Their cumulative share in the 15+ audience group was 31.20%. CT stations also had the highest share in prime time 15+. In both… Continue reading JANUARY VIEWERSHIP : ČESKÁ TELEVIZE GOT THE HIGHEST SHARE



CHANGES IN THE MANAGEMENT OF THE PRIMA GROUP

5. 2. 2024 As of 1 February, there are changes in the legal section of Prima Group. Due to the growing and increasingly demanding agenda of the Legal Director, Prima Group management has decided to create a new position: the Director of Media and Legal Affairs. The current director, Pavel Kubina, will move to this new position to… Continue reading CHANGES IN THE MANAGEMENT OF THE PRIMA GROUP



POHLREICH RETURNS – NEW GRILL SHOW LAUNCHED IN SPRING ON TV PRIMA

29. 1. 2024 Prima Television will launch a new gastronomic reality show “Czech Republic on the Grill” during the spring season. Zdeněk Pohlreich and Martin Svatek will act as judges. Prima Television will launch a new gastronomic reality show, Česko na grillu, during the spring season. The show will pit couples against each other to determine the winner… Continue reading POHLREICH RETURNS – NEW GRILL SHOW LAUNCHED IN SPRING ON TV PRIMA



ALEX RUZEK: PRIMA WILL NOT GIVE UP ON LONG-RUNNING SERIES

29. 1. 2024 The programme pillars of the Prima group’s TV channels are well set, and we are not going to change them, says new Programming Director, Alex Ruzek, about the direction of Prima’s programme. Since last September, Alex Ruzek has taken over the management of the Prima TV group’s programming. She was in charge of the programming… Continue reading ALEX RUZEK: PRIMA WILL NOT GIVE UP ON LONG-RUNNING SERIES



PRIMA LAUNCHES NEW PRIMA LIFESTYLE HBBTV APPLICATION

25. 1. 2024 Czech broadcaster Prima has expanded its HbbTV offer with a new Prima Lifestyle application. Under the red button, viewers can now watch a selection of videos from Prima’s lifestyle websites. “We’re expanding the portfolio of services that we have been providing viewers through HbbTV,” says Katerina Srbová, HbbTV manager, Prima group. The app uses the… Continue reading PRIMA LAUNCHES NEW PRIMA LIFESTYLE HBBTV APPLICATION



CHRISTMAS TV PROGRAM ON AIR, SEASONAL SHOWS ARE CATCHING UP

18. 12. 2023 During the last week before Christmas, all TV stations are starting to switch over to Christmas programming. Some of the seasonal shows are still being finalised. In the week of December 18, shows for this year’s Christmas holiday season are starting to appear on the TV screens of the country’s top stations. Traditionally, they will… Continue reading CHRISTMAS TV PROGRAM ON AIR, SEASONAL SHOWS ARE CATCHING UP



VOYO HAS ADDED USER PROFILES

15. 12. 2023 Voyo – the TV Novas online video library finally offers the possibility to create user profiles since Thursday 14th December. A notification to create one pops up when the app is launched. The ability to create user profiles has been one of the core features of online video libraries, but it has been missing on… Continue reading VOYO HAS ADDED USER PROFILES



TV VIEWERSHIP IN NOVEMBER: ČT NARROWLY RETURNED TO THE TOP IN NOVEMBER, NOVA IMPROVED THE MOST

5. 12. 2023 Czech Television’s stations returned to the position of the TV group with the highest share of viewership in the audience group over 15 years of age by a narrow margin. This is according to the official ATO-Nielsen measurement data for November 2023. The aggregate share of CT stations reached 28.48% throughout the day. However, compared… Continue reading TV VIEWERSHIP IN NOVEMBER: ČT NARROWLY RETURNED TO THE TOP IN NOVEMBER, NOVA IMPROVED THE MOST



ASSOCIATION OF COMMERCIAL TELEVISION HAS ACHIEVED SIGNIFICANT SUCCESS IN THE ANTI-PIRACY FIGHT

1. 12. 2023 The High Court in Olomouc has upheld the preliminary ruling issued by the Regional Court in Brno on a petition by the Association of Commercial Television (AKTV), requiring the operators of the eDisk.cz and Sledujteto.cz repositories not to allow the uploading and downloading of copyright-protected works of Nova and Prima TV Groups. The court thus… Continue reading ASSOCIATION OF COMMERCIAL TELEVISION HAS ACHIEVED SIGNIFICANT SUCCESS IN THE ANTI-PIRACY FIGHT



LET’S KEEP OUR FINGERS CROSSED, IT’S A STRANGE TIME, SAYS PRIMA GROUP’S CCO, VLADIMÍR POŘÍZEK

30. 11. 2023 Despite the global crises and mixed expectations, the advertising market grew moderately in 2023 in all media types, says Vladimir Pořízek, Prima group’s CCO. He also talks about how the warm autumn weather has affected the number of viewers in front of their screens or why tv stations have to increase the price of advertising.… Continue reading LET’S KEEP OUR FINGERS CROSSED, IT’S A STRANGE TIME, SAYS PRIMA GROUP’S CCO, VLADIMÍR POŘÍZEK



NOVY TEAM BEAT PRIMA IN THE FIRST EVER KNOWLEDGE SHOW WELOVETV, DESIGNED FOR PEOPLE FROM THE INDUSTRY

22. 11. 2023 In the first-ever match between TV Nova and TV Prima teams, consisting of management, celebrities and media agency representatives (see photo), the team of the largest commercial TV station, led by the director of TV Nova, Daniel Grunt (far left, centre, Prima boss Marek Singer), won. Yesterday’s WeLoveTV event took place as part of World… Continue reading NOVY TEAM BEAT PRIMA IN THE FIRST EVER KNOWLEDGE SHOW WELOVETV, DESIGNED FOR PEOPLE FROM THE INDUSTRY