THEME OF THE MONTH: TELEVISION 2.0

The pandemic has undoubtedly accelerated a worldwide trend of changing viewing habits. It boosted the media development in terms of ability to choose the programme that suits any mood, everytime, everywhere and in the moment, when the viewer want to watch.

 

The November conference organised by ScreenVoice / AKTV was therefore dedicated to video on demand, VOD. Recordings of the presentations of each speaker can be found here.

 

A selection of articles with the VOD topic is included in the selection below.

MORE ARTICLES ABOUT THIS TOPIC



ONEPLAY IS STARTING. WHAT’S GOING TO HAPPEN? AND IS IT BETTER TO CANCEL VOYO OR O2 TV?

10. 3. 2025

From Monday 10 March, a new service called Oneplay is launching, merging O2 TV and Voyo. We summarise what it will mean for subscribers to these services. From 10 March, a new Oneplay service will launch, merging the existing O2 TV and Voyo. In their place will come a single Oneplay offering. What will change… Continue reading THEME OF THE MONTH: TELEVISION 2.0

STREAMING SERVICES ARE CHANGING: VOYO IS OUT, ONEPLAY IS IN. AMAZON AND MAX ADJUST PRICES

26. 2. 2025

The merger of Voyo and O2 TV is a big change on the Czech market, which will also affect the price. After last year’s price increase for Netflix, Max, SkyShowtime and Disney+, this year the payment terms are also changing for Amazon Prime Video. Max, on the other hand, is adjusting its tariff for long-term… Continue reading THEME OF THE MONTH: TELEVISION 2.0

PRIMA PLUS WILL PRESENT THE SERIES THE CASE OF THE DANCER, ABOUT PEOPLE AND HORSES OR THE NIGHT OPERATOR

26. 2. 2025

Video platform prima+ has unveiled its programming plans for this year on the occasion of its second birthday. After two years of existence, the video platform prima+ reaches 350,000 real users per month and shows 97 million hours of viewing and 233 million views. Its offer has been used by 1.4 million real users. Prima… Continue reading THEME OF THE MONTH: TELEVISION 2.0

VOYO AND O2TV WILL END. ONEPLAY WILL COME INSTEAD

25. 2. 2025

O2TV and Voyo, both from PPF Group, are merging their services into one called Oneplay. TV service O2TV and VOD service Voyo will end in the market. They will be replaced by a new joint service Oneplay. The news was announced by the CEOs of TV Nova Daniel Grunt and O2 Jindřich Fremuth. Both companies… Continue reading THEME OF THE MONTH: TELEVISION 2.0

CHANGES IN VOD: MAX INNOVATES, CNN PLANS RETURN TO STREAMING

20. 2. 2025

Early 2025 saw more visual innovations in streaming services, but some more significant changes have also taken place. Here’s an overview of them. In early 2025, the Max streaming service is undergoing major visual changes to improve the user experience. One of the major new features is an updated navigation menu that moves content like… Continue reading THEME OF THE MONTH: TELEVISION 2.0

PRIMA+ INCLUDES REALITY WITH STARHOUSE INFLUENCERS, WILL BE ON PRIMA

20. 2. 2025

Watchers use the app to decide who is the most “real”, thereby influencing the course of the game and the fate of individual participants. The streaming platform prima+ will include the daily reality show Starhouse from Monday 3 March. The edit will then be offered by the main channel Prima every Monday evening from 10… Continue reading THEME OF THE MONTH: TELEVISION 2.0

LINEAR TV STILL OUTPERFORMS STREAMING AND OTT IN EUROPE

16. 2. 2025

Despite the growth in digital video content viewership, linear TV is holding on as the main source for watching video content on the European continent. Linear TV remains the largest source of video content in Western Europe, despite a gradual decline in minutes watched. This is according to analysis of OTT & Video and TV… Continue reading THEME OF THE MONTH: TELEVISION 2.0

TV ADVERTISING FACTS: VIEWERS ARE MORE LIKELY TO ACCEPT LIVE TV ADVERTISING, ACCORDING TO A SURVEY BY HUB ENTERTAINMENT RESEARCH

15. 2. 2025

Two-thirds of viewers find advertising on live TV more acceptable than in on-demand programmes. In VOD, viewers are receptive to advertising if it saves them money on their subscription. These are the findings of a study by Hub Entertainment Research entitled TV Advertising: Fact vs. Fiction, which was conducted among 3,000 US consumers (14-74 years… Continue reading THEME OF THE MONTH: TELEVISION 2.0

KANTAR SAYS AD TIERS RESHAPING STREAMING MARKET

13. 2. 2025

Data and analytics company Kantar says there’s a growing consumer preference for ad-supported streaming. The latest study, from Kantar’s Worldpanel division, covers Q4 2024. It was a period when 35% of new video on demand subscribers opted for paid ad-supported models, a substantial increase from 21% the year before, helped by the removal of some… Continue reading THEME OF THE MONTH: TELEVISION 2.0

WHAT STREAMING SERVICES RULE THE CZECH REPUBLIC? AT THE END OF 2024, NETFLIX CLEARLY LED

6. 2. 2025

Software service JustWatch has released a report on the shares of streaming services in the last quarter of 2024, based on the approach of its Czech users, i.e. how they click on JustWatch offers and how they mark titles as “viewed.” The market shares of SVoD (Subscription-based VoD, i.e. subscription-based video services) in Q4 2024… Continue reading THEME OF THE MONTH: TELEVISION 2.0

MAJORITY OF CONSUMERS PREFER TO WATCH TV WITH ADS IF IT’S CHEAPER, NEW REPORT REVEALS

2. 2. 2025

Hub Research finds that two-thirds of viewers deem ads during live events more tolerable than ads during on-demand content. Prime Video and Netflix may have been onto something with their recent expansions into ads. That’s because two-thirds of TV consumers now say they’d rather watch a cheaper, ad-supported option over a more expensive, ad-free offering,… Continue reading THEME OF THE MONTH: TELEVISION 2.0

STUDY UK: AD-SUPPORTED STREAMING SERVICES IN UK MORE POPULAR THAN EVER

30. 1. 2025

Substantially more people in the UK are choosing ad-supported streaming services, Kantar figures show, with the percentage increasing from 10% a year ago to 31% percent today. The figures – which are taken from Kantar’s latest Entertainment on Demand study – analyse the British video-on-demand market during Q4. The study also found that ad tiers… Continue reading THEME OF THE MONTH: TELEVISION 2.0